Why Valentine’s Day Makes Roses and Chocolate More Appealing
February 2, 2026 by Merissa Prine
We tend to think of our likes and dislikes as stable. For example, you either like chocolate or you don’t. You either find roses romantic or cliché. But what if your feelings about them subtly shift depending on what’s happening in our cultural environment? With Valentine’s Day right around the corner, many of us start...
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